Monthly Archive: April 2016

When online casinos first started becoming truly popular over 10 years ago, they made a promise – that any gambler, regardless of where they were or what they were doing, could log in and play some casino games without ever needing to set foot inside a physical casino. That promise, however, remained unfulfilled for many more years. You can’t log in and play while waiting for the bus, after all! Or while at the doctor’s waiting room, or even during your break at work. At least you couldn’t, until mobile casino started to become prominent. Now, with a mobile device, a good 3G connection and a registration to an online casino with good mobile support, you can truly play casino games wherever you want… Except, as a new study shows, many players give up on online casino before even making a registration.

According to Jumio, which is a leading ID credentials authentication company that aids businesses in reducing fraud, ¼ of all gamblers who attempt to sign up for a mobile casino in the UK end up quitting before ever completing the process. The information comes from a study on poor mobile experience conducted from information taken from several UK-based online casinos, and reveals that a lot of the players who end up registering anyway quit before making a proper deposit, which leads to a lot of players who might have otherwise been interested in online casino have left before playing a single game. This is a huge problem, and one that has cost casino companies approximately £39 million.

It doesn’t take a genius to figure out that this is pretty bad for business. But why does it happen at all? The principal reason is that the sign-up and deposit process is needlessly long and complicated. If you look at some of the most popular online communities, such as Facebook, you’ll notice that the sign-up process is actually very simple and straightforward, requiring the minimal amount of information (usually name, age, e-mail address and password). Online casinos, on the other hand, require an astonishing amount of information. A typical online casino will require, on top of all the things already specified, full address, postal code, bank account and more. Online casinos actually have no use for a lot of this information, but it’s still required by law, or to try and prevent money laundering or other illegal activity. By having all the necessary information, with the system verifying that it’s legitimate and not made up (it rejects applications with fake information automatically), the people behind the online casino have the possibility to pursue those suspected of illegal acts, but in the process of gathering that information they’re also pushing away thousands who just want to play. A long sign-up is already a pain in the neck on desktop, and it’s only increased on mobile. If mobile casino owners want to increase their revenue, the best thing they can do is make the sign-up process easier and more robust.

I know you are as fascinating with gambling as I am if you are here, so let’s look at some interesting and funny facts about our favourite games. Some of you love to spend their time in the casino, others – sitting in front of the screen. Some love cards and some – bingo numbers. Let’s have a look.

Age of the Players

Back in the 70s of the last century, the age of gamblers ranged from 25 to 35 years. Today people play in casinos from 18 to 70 years. Since you can obviously only be allowed if you are of legal age, the average age in some specific countries may range to 20+.

Baccarat – What’s that Name About?

The Italian word “baccarat” means “zero.” It’s pretty much the same in French, so it is not very clear which one of those countries gave the original name to the game. Oh well. Let them sort it out.

Bingo – Who’s In?

Bingo is one of the oldest of the bunch and is popular between people of all ages nowadays. It may not be the quickest way to win money, but playing bingo, you can rip a huge jackpot. In some places in Las Vegas Bingo you can win more than $20,000! Oh, whilst I am at it, I got you all uk´s best bingo sites under one roof, you can thank me later.

Keno – What on Earth is That?

Keno – this is one of the oldest gambling. It is known that Chinese emperors of the Han dynasty staged drawings, similar to the modern keno lottery to raise money to maintain the army.

Who’s Playing Across the Board?

About 2/3 of the total world population made any bets back in 2011 (latest stats available of that scale). People whose annual wealth is below $10,000 are three times more likely to buy lottery tickets than those whose wealth is above $50,000 per year. Makes sense if anything.

The Good Old Cards

Mathematicians say that a deck of 52 playing cards can form a 2,598,960 unique combinations. 1,098,240 of them can form a pair. So, the probaility to get a pair in combination is 42.26%. Wow!

The Lottery – Believe it or Not

It does not matter on what basis the player crossed out the number. The odds of winning are always the same. Lottery – is a game based on luck. Get it?

Aaaand for Dessert – Poker

According to statistics 6.8% of the population of adult people on the planet, that is, 40 million people regularly play poker. About 76% of poker lovers are men. Damn it girls, you gotta catch up!

And that’s it for now, I await you back soon for more interesting developments and fun facts from the world of casinos and gambling.